This is not your typical Friday e-mail from Snooth. I know you’ve come to expect great recipes, cookbook reviews and food and wine pairing advice here, but today that is going to change.

I want to take this opportunity to give you all a heads-up about a new project we’ve been working on. Next week, Snooth Media will roll out our latest project: WhatsCook.in.

As you might guess from the name, WhatsCook.in will be all about food, with some wine tips peppered in there, of course. We are looking forward to taking all we’ve learned here at Snooth and applying those lessons to the culinary world.

What should you expect? We will be ramping up WhatsCook.in by adding articles on your favorite ingredients, recipes, restaurant reviews, kitchen techniques, and tips on entertaining, too! You can sign up today to be one of the first to receive our latest creation.

If there is something you’d be interested in reading about, or if you’re simply interested in contributing content to WhatsCook.in, feel free to drop write me an e-mail. I hope you all will enjoy reading WhatsCook.in as much as we enjoy producing it for you!

PS – I have one last food and wine-pairing article for you: Thanksgiving Renovation, which is tucked in the box below left or available here on the site. Enjoy!